18 Jul Why winter is the secret weapon for selling your home in Hobart
Make buyers fall in love with your property this season.
When winter rolls around in Hobart, many people assume it’s not the ideal time to sell a home but that couldn’t be further from the truth. In fact, winter offers a powerful opportunity to showcase your property in a completely different light. At Shift Property Styling, we know that the cooler months are all about creating a feeling of warmth, welcome, and emotional connection. The kind of feeling that helps buyers say yes.
Winter buyers are motivated and ready to act
Unlike the casual browsers of spring and summer, winter buyers are often more serious. They’re usually on tight timelines relocating for work, downsizing after family changes, or keen to settle before the year ends. With fewer properties on the market, competition is lower, and every beautifully styled home stands out that much more, that’s where we come in.
We specialise in transforming Tasmanian homes into inviting spaces that feel like “home” the moment someone walks through the door. In winter, the emotional impact of that first impression becomes even more important.
What does “cosy” really mean in home styling?
In property styling, cosy isn’t just about candles and cushions. It’s about tapping into the senses. Think soft textures, ambient lighting, warm timber finishes, and thoughtfully layered rooms that make people want to stay longer.
Here in Tasmania, we bring that signature Winter warmth to life through:
- Plush throws draped over comfy sofas
- Bouclé and linen textures that feel soft and inviting
- Timber tones that echo Hobart’s natural landscape
- A soothing, seasonal colour palette of warm neutrals and earthy tones
- Styling that feels personal and intentional, not generic
Whether it’s a peaceful sun-drenched corner for slow Sunday mornings or a cosy dining space that invites intimate winter dinners, we help buyers feel what life could be like in your home.
Styling for Winter success in Hobart’s property market
Our local expertise means we understand the Hobart market and what Tasmanian buyers are looking for, especially during Winter. We carefully tailor every styling project based on your home’s unique features, your ideal buyer, and the season.
By styling your property with warmth, sophistication, and a sense of calm, we are not just decorating a space, we are telling a story that resonates emotionally, which in real estate, that’s often what closes the deal. In saying this, we are offering a package that will help get your property winter market ready.
2025 Winter Styling Package: Reduced Upfront Cost, More Exposure
Take advantage of our 2025 Winter Styling Package to get your property styled for marketing at a reduced upfront cost, making it easier for your property to shine in a competitive market. For just $2800 (fully installed, styled, and insured), your property will be styled to our high standards for two weeks and ready to impress at your open homes.
This package offers the full experience of our six-week rental option — including furniture, accessories, pre-open home inspections, and even social media marketing to amplify your listing. It’s everything you need to make your home shine in its best light, without the hefty upfront cost.
Need more rooms styled? Additional bedrooms, outdoor areas, or other spaces can be added at a pro-rata rate for more beautiful marketing images of your property.
The Winter Styling Package also comes with the flexibility of our Pay Later option, making it easier to get your property market-ready without stress.
- Reduced rental term: Two weeks instead of six at a reduced cost
- Pro-rata additions for more rooms and spaces
- Easy invoicing in two-week rental blocks (extensions require a minimum of three business days’ notice to cancel)
This is a limited-time offer and is only available from May 19th, 2025 to August 29th, 2025.
Properties located more than 30 minutes outside Hobart’s CBD will attract a delivery surcharge based on distance.